Whether you're an agency, a seasoned PPC expert, or someone just trying paid search for their business for the first time, Image Masking understanding and using Excel can be invaluable for creating and interpreting data in your online campaigns. In today's article, I'm going to share five easy ways to use Excel to improve your PPC workflow and Image Masking efficiency. Excel for PPC Tip 1: Use the Quick Access Toolbar The main focus here is on how to make Excel work for you.
It doesn't have to be something big and flashy like building a tool to do the repetitive tasks that take up your day, although that's Image Masking also highly recommended. It could be something as simple as putting all your most used buttons on your quick access toolbar. For me, I have all my Paste Special value variations and filters on the toolbar so they're always a click away. Excel tips quick access toolbar Excel for PPC Tip 2: Take Advantage of CONCATENATE and LEN Functions Using Excel to create a new version or expand keywords can be the Image Masking perfect way to stay organized and perform the repetitive tasks involved in adding new keywords or campaigns to your paid search account.
Two functions that I find very useful during these tasks are CONCATENATE and LEN. These two functions help me pull together Image Masking entire submissions for account creation using CONCATENATE to create keywords in each match type and LEN to make sure the ad content isn't too long.