Jun 22, 2022
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As your followers and traffic increase, so does the potential for callous people to emerge. Sometimes they This former Jewelry Retouching marketing starring Joe Pulizzi and Robert Rose can be found on iTunes and Stitcher . On this week's episode of This Old Marketing, Robert and I discuss two major corporate acquisitions: Yahoo! by Verizon and Dollar Shave Club by Unilever – and consider their implications for Jewelry Retouching content marketers. Next, we're excited about the innovative new content marketplace launched by Medium, which could become a category killer. Finally, the New York Times' T Brand Studio has become an agency in its own right, which may not bode well for traditional Madison Avenue ad agencies. Moments and praise include an award-winning documentary about an iconic guitar, why your team should create a 'shutdown' list, and why media companies can implode as brands grow improve in content. This week's This Jewelry Retouching Old Marketing example: Houghton. This week's show (Recorded live on July 25, 2016; duration: 1:03:36) Download this week 's This Old Marketing PNR podcast . If you Jewelry Retouching enjoy our PNR podcasts, we'd love for you to rate them or post a review on iTunes . Today's Episode Sponsor Ahrefs: Ahrefs is offering a 14-day free trial plus a special 30% discount on its marketing toolset for PNR podcast listeners only. The discount will only be active until September 1, 2016. Click here to learn more: http://cmi.media/pnr141a ahrefs-logo 1. Content Marketing in the News Yahoo sells its core business to Verizon for The internet is an unforgiving place for yesterday's good idea, and Yahoo has now reached the end of the line as an independent company. The Silicon Valley Jewelry Retouching company's board of directors has agreed to sell Yahoo's Internet business and land to Verizon Communications for $4.8 billion. The Lesson: Be exceptional in one area and focus Jewelry Retouching on that. Don't meddle in a lot of things, which was Yahoo's downfall. The potential (but unlikely) upside: Verizon could build an incredible content network from the media brands it acquired through AOL and Yahoo. Actions Content Marketers Need To Do Now Unilever buys Dollar Shave Club for $1 billion Dollar Shave Club.